Concept to Market Sprint

Your Roadmap from Idea to Store Shelves.

Register on the Growth Hub

Concept to Market Sprint is a 5 – week online program to help aspiring and newly launched packaged food and beverage entrepreneurs to effectively design, launch and expand distribution of their products.

Program Experience

Concept to Market Sprint provides early-stage founders with a structured path to market that combines:

  • Live weekly sessions led by industry experts.
  • Interactive sessions with opportunity for discussion among founders facing the same challenges.
  • Weekly mini-projects to encourage progress throughout the course.
  • Topics unique to packaged food and beverage entrepreneurs including:

Product Design & Development

Regulations & Food Safety

Ingredient Sourcing & Production

Pricing and Distribution Scale Up

What You’ll Gain

  • Strategic Clarity: Clear guidance to move from idea to marketplace, with practical steps tailored to early‑stage food and beverage founders. 
  • Insider Know-How: Insights to avoid common and costly mistakes in product development, regulations, and early scale‑up, so you can move forward with confidence. 
  • Curated Resources: High-impact industry resources specifically for food and beverage brands, helping you make informed decisions at every stage. 
  • Network and Connections: Opportunity to meet other aspiring brand owners in the program. 
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200+

Program Graduates

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100+

Women-Owned Businesses

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300+

Product Launches Supported

Is Concept to Market Sprint Right for You?

This program is designed for aspiring and early-stage entrepreneurs who are ready to grow their product distribution.

  • Your product is a new and innovative packaged food or beverage brand.
  • You are looking for practical guidance and actionable resources.
  • You are ready to take your product idea or early-stage business to the next stage.
  • You want to connect with other early-stage entrepreneurs.

Our Next Sprint Starts March 31!

Register Now
"The Concept to Market Sprint made it easier to navigate complex parts of the food industry like regulations, labelling, and co-packing. It gave me a clearer sense of how to move forward and what to expect next as I grow my business. I recommend it to anyone in the early stages of a food business."
- Lisa Belanger - Flat Out Feasts
"We dove into specific regulations affecting our business, received practical guidance based on real-world mistakes other companies have made, and got resources that not only saved us time but, more importantly, gave us the confidence to move forward knowing our actions were compliant."
- Brian Woo - Mamas Boyz Jerky
"Thanks to Concept to Market Sprint we gained insights on market research, good manufacturing practices for our production, and connections to a designer who has been an excellent partner which has been instrumental in our growth."
- Fanta Camera - Chicobab Beverage

Frequently Asked Questions

 

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